Food is the new fashion

BUM – brand unit Munich – focuses on novel communication for food & beverage, quality food, wines, beers & spirits and everything to do with incomparable pleasure experiences.

The indulgence industry is undergoing a major transformation. Food and beverages, their distribution and consumption are undergoing a radical change, fueled by digitalization, consumerism, sustainability and the redefinition of craft and taste on the one hand and enjoyment and well-being on the other. These new stories are being written by a young generation of experts from the kitchen, cellar, gastronomy, hotel industry, tourism, agriculture as well as food production.

We help to communicate this passion for new excellence in the culinary field with captivating lifestyle stories, emotional images and videos and intoxicating sounds and words. We love creating strategies and concepts with our clients and translating their excellence and expertise into targeted, successful communication campaigns. We work for you to help you realize your full potential in innovation and craftsmanship.

Talk to BUM – with our network of experienced specialists, all experts in a wide variety of métiers, which has grown over decades, we take companies, industrial enterprises as well as cultural institutions by the hand and together we work out the best way to reach the top.

Above all, we love the challenge of finding elegant solutions for complex communication tasks that are both forward-thinking and forward-looking. Interconnected thinking, an open, discourse-oriented approach and consistent questioning of conventions are our basis for forward-thinking, passionate designing of successful corporate brands.

We are your partner in shaping a new culture of enjoyment and food and in realizing your ambitious goals.

Food is the new fashion

Food is the new fashion

BUM – brand unit Munich – focuses on novel communication for food & beverage, quality food, wines, beers & spirits and everything to do with incomparable pleasure experiences.

The indulgence industry is undergoing a major transformation. Food and beverages, their distribution and consumption are undergoing a radical change, fueled by digitalization, consumerism, sustainability and the redefinition of craft and taste on the one hand and enjoyment and well-being on the other. These new stories are being written by a young generation of experts from the kitchen, cellar, gastronomy, hotel industry, tourism, agriculture as well as food production.

We help to communicate this passion for new excellence in the culinary field with captivating lifestyle stories, emotional images and videos and intoxicating sounds and words. We love creating strategies and concepts with our clients and translating their excellence and expertise into targeted, successful communication campaigns. We work for you to help you realize your full potential in innovation and craftsmanship.

Talk to BUM – with our network of experienced specialists, all experts in a wide variety of métiers, which has grown over decades, we take companies, industrial enterprises as well as cultural institutions by the hand and together we work out the best way to reach the top.

Above all, we love the challenge of finding elegant solutions for complex communication tasks that are both forward-thinking and forward-looking. Interconnected thinking, an open, discourse-oriented approach and consistent questioning of conventions are our basis for forward-thinking, passionate designing of successful corporate brands.

We are your partner in shaping a new culture of enjoyment and food and in realizing your ambitious goals.

CONTRIBUTORS

Romana Gillesberger, Klemens Gindl, Nina Glatzel, Thomas Glavinic, Yoan Gonfond, Marcel Gonzales Ortiz, Roland Graf, Julia Grassi, Yasmina Haddad, Christian Halmdienst, Sarah Hechelbacher, Gerhard Heller, Karoline Hjorth, Bernhard Hlavicka, Natascha Hochenegg, Hannah Holmann, Florian Holzer, Mathias Hombauer, Philipp Horak, Bert Houbrechts, Michael Hufnagl, Vea Kaiser, Daniel Kalt, Regina Karner, Brigitte Karu-Stabuer, Sophie Kasper, Thomas Kirschner, Michaela Knapp, Ankathie Koi, Mario Kojetinsky, Andrea Konrad, Uschi Korda, Lina Kröncke, Robert Kropf, Ken Krüger, Gabriele Kuhn, Monica Kurzel-Runtscheiner, Paul Landl, Helmut Lang, Elisabeth Längle, Michele Laurita, Dan Lecca, Jason Lloyd-Evans, Lumine, Mike Lynn, Ursula Macher, Lo Malinke, Helmut Maurer, Antje Mayer-Salvi, Claudia Meitert, Anthony Meyer, Rudi Molacek, Paul Morel, Stefano Morro, Flo Moshammer, Stefanie Neuhart, Michael Neulinger, Günter Parth, Florian Payer, Angelo Pennetta, Petra Percher, Markus Petzl, Norbert Phillip, Andreas Pils, Christoph Pirnbacher, Philippe Pourhashemi, Rafaela Pröll, Christian Qualtinger, Dutton R. Hauhart, Katharina Ralser, Michael Rathmayer, Noushin Redjaian, Else Rieger, Peter Rigaud, Alexander Rinnerhofer, Markus Roessle, Geri Ross, Mario Rott, Stephanie Rugel, Claudia Rummel, André Sanchez, Franz J. Sauer, Peter Savic, Paul Scala, Thomas Schauer, Florian Scheuba, Sam Scott Schiavo, Margot Schindler, Reinhard Schmid, Julia Schmid, Mario Schmolka, Achim Schneider, Christine Schöffler, Maria Schoiswohl, Barbara Seemann, Lorenz „eSeL“ Seidler, Katharina Seiser, Elfie Semotan, Deborah Sengl, Julia Spicker, Lara Steinhäußer, Martin Stöbich, Marie-Theres Stremnitzer, Johannes Stühlinger, Lauretta Sutter, Mirco Taliercio, Juergen Teller, Udo Titz, Francesca Tolot, Gexi Tostmann, Helga Traxler, Philippe Vaurès-Santamaria, Alena Volk, Angela Völker, Klaus Peter Vollmann, Klaus Vyhnalek, Christof Wagner, Shum Wan Yat, Jork Weismann, Gabi Weiss, Patricia Weisskirchner, Florentina Welley, Nina Wessely, Rebecca Wiederstein, Heimat Wien, Markus Wieser, Brigitte R. Winkler, Sven Withofs, Ute Woltron, Christopher Wurmdobler, Fan Wyk, Sammy Zayed, Maria Ziegelböck, 4youreye.

CONTRIBUTORS

Nicole Adler, Bernadette Altenburger, Klaus Andorfer, Errikos Andreou, Stefan Armbruster, Lea Artner, Joachim Baldauf, Gian Paolo Barbieri, Mary-Joe Beck, Andreas Bergbaur, Adrian Bidron, Peter Blakeney, Annemarie Bönsch, Christian Brandstätter, Karin Brunnmayr-Grüneis, Anna Burghardt, Gerda Buxbaum, Claudia Cavallar, Alexander Chitsazan, Kinga Cich, Severin Corti, Wojciech Czaja, Selina de Beauclair, Georges Desrues, Craig Dillon, Branislav Djordjevic, Gregor Eichinger, Matthis Esterhazy, Ditz Fejer, Brigitte Felderer, Deborah Ferguson, Christian Ferzola, Annika Fiel, Klaus Fritsch, Elisabeth Frottier, Helmut A. Gansterer, Lukas Gansterer, Franco Garzarolli, Irina Gavrich,

Romana Gillesberger, Klemens Gindl, Nina Glatzel, Thomas Glavinic, Yoan Gonfond, Marcel Gonzales Ortiz, Roland Graf, Julia Grassi, Yasmina Haddad, Christian Halmdienst, Sarah Hechelbacher, Gerhard Heller, Karoline Hjorth, Bernhard Hlavicka, Natascha Hochenegg, Hannah Holmann, Florian Holzer, Mathias Hombauer, Philipp Horak, Bert Houbrechts, Michael Hufnagl, Vea Kaiser, Daniel Kalt, Regina Karner, Brigitte Karu-Stabuer, Sophie Kasper, Thomas Kirschner, Michaela Knapp, Ankathie Koi, Mario Kojetinsky, Andrea Konrad, Uschi Korda, Lina Kröncke, Robert Kropf, Ken Krüger, Gabriele Kuhn, Monica Kurzel-Runtscheiner, Paul Landl, Helmut Lang, Elisabeth Längle, Michele Laurita, Dan Lecca, Jason Lloyd-Evans, Lumine, Mike Lynn, Ursula Macher, Lo Malinke, Helmut Maurer, Antje Mayer-Salvi, Claudia Meitert, Anthony Meyer, Rudi Molacek, Paul Morel, Stefano Morro, Flo Moshammer, Stefanie Neuhart, Michael Neulinger, Günter Parth, Florian Payer, Angelo Pennetta, Petra Percher, Markus Petzl, Norbert Phillip, Andreas Pils, Christoph Pirnbacher, Philippe Pourhashemi, Rafaela Pröll, Christian Qualtinger, Dutton R. Hauhart, Katharina Ralser, Michael Rathmayer, Noushin Redjaian, Else Rieger, Peter Rigaud, Alexander Rinnerhofer, Markus Roessle, Geri Ross, Mario Rott, Stephanie Rugel, Claudia Rummel, André Sanchez, Franz J. Sauer, Peter Savic, Paul Scala, Thomas Schauer, Florian Scheuba, Sam Scott Schiavo, Margot Schindler, Reinhard Schmid, Julia Schmid, Mario Schmolka, Achim Schneider, Christine Schöffler, Maria Schoiswohl, Barbara Seemann, Lorenz „eSeL“ Seidler, Katharina Seiser, Elfie Semotan, Deborah Sengl, Julia Spicker, Lara Steinhäußer, Martin Stöbich, Marie-Theres Stremnitzer, Johannes Stühlinger, Lauretta Sutter, Mirco Taliercio, Juergen Teller, Udo Titz, Francesca Tolot, Gexi Tostmann, Helga Traxler, Philippe Vaurès-Santamaria, Alena Volk, Angela Völker, Klaus Peter Vollmann, Klaus Vyhnalek, Christof Wagner, Shum Wan Yat, Jork Weismann, Gabi Weiss, Patricia Weisskirchner, Florentina Welley, Nina Wessely, Rebecca Wiederstein, Heimat Wien, Markus Wieser, Brigitte R. Winkler, Sven Withofs, Ute Woltron, Christopher Wurmdobler, Fan Wyk, Sammy Zayed, Maria Ziegelböck, 4youreye.

AWARDS

1x German Art Directors Club Award 2019
S Magazin Issue #09 and #10

1x Gold Best of Content Marketing (BCM) 2018
‘passion for life – Das Gardena Magazin für Garten, Design und Lifestyle’

1x German Art Directors Club Award 2018
S Magazin Issues #07 and #08

1 × German Art Directors Club Award
Das S Magazin (Corporate Publishing)

1 × German Art Directors Club Award
Design Agency of the Year 2007

2 × German Art Directors Club Award Bronze
Das S Magazin (Corporate Publishing)

AWARDS

1x German Art Directors Club Award 2019
S Magazin Issue #09 and #10

1x Gold Best of Content Marketing (BCM) 2018
‘passion for life – Das Gardena Magazin für Garten, Design und Lifestyle’

1x German Art Directors Club Award 2018
S Magazin Issues #07 and #08

1 × German Art Directors Club Award
Das S Magazin (Corporate Publishing)

1 × German Art Directors Club Award
Design Agency of the Year 2007

2 × German Art Directors Club Award Bronze
Das S Magazin (Corporate Publishing)

CLIENTS

Restaurant Steirereck
WEIN & CO
Gault & Millau Deutschland
Gaisberg – Weinregion Strass
Del Fabro Kolarik
Ottakringer Getränke AG
Del Fabro Kolarik
Wien Tourismus
Vöslauer
Corazon del Cabo – Beach Resort & Spa
Geenie
Holy Sh*t
Emmas – Statzinger

CLIENTS

SERVICES

Brand Strategy
Corporate Identity – Positioning – Vision/Mission – Brand Driven Innovation – Naming – Brand Architecture

Employer Branding
HR-Campaigns – Onboarding

Content Strategy and Storytelling
Conceive international Content-Strategies – Testimonial-Campaigns – Film/Video – Photography – Illustration – Editorial

Brand Design
Corporate Design – Brand Books – Brand Prototyping – Package Design – Rollout & Implementation

Digital
Web Development – Mobile Solutions – Social Media – Apps –

Brand Experience
Exhibition Design – Retail Design – Pop-Up-Store Design

Corporate Publishing
Conceive Magazine Positions – Assemble Editorial Teams – Art Buying – Project Management

SERVICES

Brand Strategy
Corporate Identity – Positioning – Vision/Mission – Brand Driven Innovation – Naming – Brand Architecture

Employer Branding
HR-Campaigns – Onboarding

Content Strategy and Storytelling
Conceive international Content-Strategies – Testimonial-Campaigns – Film/Video – Photography – Illustration – Editorial

Brand Design
Corporate Design – Brand Books – Brand Prototyping – Package Design – Rollout & Implementation

Digital
Web Development – Mobile Solutions – Social Media – Apps –

Brand Experience
Exhibition Design – Retail Design – Pop-Up-Store Design

Corporate Publishing
Conceive Magazine Positions – Assemble Editorial Teams – Art Buying – Project Management

TEAM

Albert Handler – read more
Ulrike Tschabitzer-Handler – read more
Rüdiger Andorfer – read more
Vanessa Buchschacher – read more
Dina Bukva – read more
Xenia Fastnacht – read more
Alexander Heuken
Ula Krzyżak
Sabine Kunzmann – read more
Michael Neulinger – read more
Alexander Wallner – read more
Harry Weber – read more

TEAM

CONTACT

brand unit münchen
BUM UG – Limited Liability

Scharnitzer Straße 11
D-82166 Gräfelfing / München
Germany

office@brand-unit-muenchen.com
brand-unit-muenchen.com

CONTACT

brand unit münchen
BUM UG – Limited Liability

Scharnitzer Straße 11
D-82166 Gräfelfing / München
Germany

office@brand-unit-muenchen.com
brand-unit-muenchen.com

For our Vienna Headquarters visit brand unit – network for branding, design and content

Web Programming by Conversory

For our Vienna Headquarters visit brand unit – network for branding, design and content

Web Programming by Conversory